Tag Archives: social media

Social media at work. Really?

Imagine you’re a salesperson at a big global firm and you’re paid well into 6 figures. You’re at your office, about to call a client, and you want to research her first. Who’s she connected to? Where has she worked … Continue reading

Posted in Social Business | Tagged , , , | 6 Comments

Your best use of social media may not require a single post

If you’re in a regulated firm, you’re still struggling with social media. Maybe your marketing department uses it, or you’ve read about a few examples in your industry. But for most of the individual businesses within your firm, you’ll quickly … Continue reading

Posted in Financial Services, Social Business | Tagged , , , | 6 Comments

Compliance just said yes to social media. Now what?

The ABCs of social media in financial services are about getting access. But the “D” of social media (as the estimable Josh Levine commented last week) is: “Does it make or save money for the company?” In financial services, it’s so hard … Continue reading

Posted in Financial Services, Social Business | Tagged , , , , | 2 Comments

The ABCs of social media in financial services

Increasingly, banks and other finance firms want to use LinkedIn, Facebook, and Twitter to engage customers. They see more of their peers doing it but, in their own firm, they’re not sure how to get past compliance. “We want access to social media … Continue reading

Posted in Social Business | Tagged , , , | 8 Comments